Proof
/ Consumer, CPG & RetailPerformance Scoring & Benchmarking for a Retail Media Company
QR/OS™ Layers
QR/OS™ Blocks
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→ Capability pageBusiness situation
An $800 million global customer data science company working with regional retailers who were losing advertising spend to larger competitors.
The challenge
Regional retailers lacked a standardised way to measure, benchmark, and demonstrate retail media performance, making it impossible to compete for advertising budgets against larger, more analytically sophisticated competitors.
Why it matters
Quantum Rise co-developed a retail media health check product with the client, standardising on-site, off-site, and in-store scoring, benchmarking against category leaders, and providing simulation capabilities.
What Quantum Rise delivered
The QR/OS™ approach in practice
- • Retail Media Scoring model (standardised across channels) • Category leader benchmarking capability • Data-driven improvement recommendations with AI suggestions • Score simulation (impact of adopting recommendations) • Curated retail media strategy framework for retailer conversations
Measurable outcome
$7+ million sales pipeline identified. 50+ retailers scored. Successful product launch.
Regional retailers can now quantify their retail media maturity, benchmark against category leaders, and attract more advertising spend.
What became repeatable
A productised retail media health-check tool: scoring engine + benchmarking + recommendation + simulation — expandable to any retail market.